This Privacy Statement provides you with information regarding our practices with respect to the collection, use, retention, storage and disclosure of your Personal Information by Go Auto, TIG / Go Insurance and its affiliates, including all dealerships.

We use the following defined terms:

“We” or “us” means Go Auto, TIG / Go Insurance and our Affiliates.

Sites” means the Go Auto website (www.goauto.ca), the TIG / Go Insurance website (www.goinsurance.ca), our Affiliate and dealership websites and our social media pages (for example, Twitter, Facebook and YouTube).

Personal Information” means information about you as an identifiable individual. This includes information such as your name, home address, telephone number, personal e-mail address, and personal Twitter or other social media address. In some cases, it may include demographic information such as your gender, age, nationality and other characteristics when that information is used in connection with other information about you. If you are an individual and not a business organization, Personal Information may also include information such as your interests, purchasing history and financial information. Your business address, title, and business telephone number are not Personal Information when used for business purposes.

Affiliates” means other members of the Go Auto family of businesses in Canada, the United States, and around the world, including Go Auto dealerships.

Service Providers” means other companies and individuals who provide us with services but who are not our employees or Affiliates.

We may update this Privacy Statement without prior notice to you, and any changes will be effective immediately upon the posting of the revised Privacy Statement on the Sites.

We, or our third-party advertising Service Providers, may use cookies, web beacons and other technologies. We use these technologies to gather statistics about your use of our Sites, whether you have opened e-mail advertising from us or for other marketing purposes, including delivering advertising to you.

If you would prefer not to accept cookies, most browsers will allow you to (i) change your browser settings to notify you when you receive a cookie, which lets you choose whether or not to accept it; (ii) disable existing cookies; or (iii) set your browser to automatically reject any cookies. You may also set your e-mail options to prevent the automatic downloading of images that may contain technologies that would allow us to know whether you have accessed our e-mail and performed certain functions with it.

You may also opt-out of network advertising programs that track your activities across multiple websites to deliver personalized advertising content to you. Please visit the NAI Opt-Out Page here and the Ad Choices Opt-Out Page here.

These websites provide tools that identify member companies that have cookies on your browser and provide mechanisms to opt-out of those cookies. You will still receive other types of advertising from participating companies; however, it will not be based on your interests. Deleting browser cookies can remove your opt-out preferences, so you should use these tools periodically to ensure that your preferences are up-to-date.